(24212) 316 Organspende-Kampagne

Published in German / French. Sign in and TEXFY shows the texts in English. Sign in

Location: All of Switzerland
Procuring office: Bundesamt für Bauten und Logistik BBL
Requesting office: Bundesamt für Gesundheit BAG

Go to the official tender

Awarded

According to the simap publication. Values that are not given are deliberately missing here.

Awarded to

As published on simap.ch: winner and price (with or without VAT, as stated).

Award of 14.07.20253 bids
- Wirz Group AG, ZürichCHF 14’700’000.00 incl. VAT

Awards of this contracting authority

Justification

Den Zuschlag erhält die Firma Wirz Group AG. Ausschlaggebend für den Zuschlag ist insbesondere die sehr gute Erfüllung des ZK03 Budget und des ZK04 Team/Schlüsselpersonen/Präsentation (Pitch).

AI summary

Pro

With Pro, an AI summarises this tender: services, requirements, conditions, dates and award criteria, with key figures, a timeline and the weighting, each with the literal quote from the publication.

This is how an AI summary is structured

In brief
Services
Requirements
Conditions
Dates
Award criteria

An example of the structure without content: no summary is stored for this tender yet.

What is being procured?

Scope of work

Language of the publication

Das Bundesamt für Gesundheit (BAG) bereitet derzeit eine neue, breit angelegte Bevölkerungsinformationskampagne zur Einführung der Widerspruchsregelung für die Organspende vor. Für den Zeitraum vom 1. September 2025 bis zum 31. Dezember 2029, mit einer Verlängerungsoption bis zum 31. Dezember 2031, strebt das BAG eine langfristige Zusammenarbeit mit einer Full-Service-Kreativ- und Kommunikationsagentur an.

Der Grundauftrag umfasst die Planung und Umsetzung einer nationalen Bevölkerungsinformations-

Organspende-Kampagne.

Erarbeitung einer Kommunikationsstrategie unter Berücksichtigung der zu erreichenden Ziele und Zielgruppen und der für dieses Mandat spezifischen Ausgangslage
Kreation: Entwicklung der Dachmarke und des visuellen Konzeptes
Produktion und Streuung der diversen Kommunikationsmittel
Media: Planung und Verbreitung
Erarbeitung, Betrieb, Pflege und Wartung der Kampagnen-Website
Budgetführung und -kontrolle

Key facts, codes and options

Type of contract: Service
Procedure: Selective procedure
Trades: Not evident from the available publication data.
CPV: CPV 79341400 – Advertising campaign services
CPV 85100000 – Health services
Options: Not evident from the available publication data.
Variants: Not evident from the available publication data.
Partial offers: Not evident from the available publication data.

TEXFY assessment: Products, installations, quantities, technical specifications and exclusions are not structured fields of the publication. TEXFY does not analyse the free text on them: check the original text and the tender documents.

Market data for this service

From awards published on simap.ch, without rankings and without rating companies.

Comparable awards

Communication and design, all of Switzerland, last 12 months

51 awards, bids (median): 3.

Awards: Communication and design

Range of award prices

Communication and design, all of Switzerland, last 12 months

CHF 193’08810 % of the prices were lower

CHF 1’198’128Median: half were lower

CHF 14’896’18010 % of the prices were higher

8 out of 10 award prices were between CHF 193’088 and CHF 14’896’180.

From 51 published award prices in CHF from 12.11.2025 to 06.11.2026, with or without VAT, as published. A single contract can differ widely.

Official source

Go to the official tender

simap project number: 6611
Publication number: 6611-05
Covered by international agreements: No
TED (EU): Publication on ted.europa.eu (opens in a new tab)

Checked against simap: 11.11.2026, 12:03

Export

This is not an official publication. Only the data published on the platform www.simap.ch is authoritative. Dies ist keine amtliche Veröffentlichung. Massgebend sind die auf der Plattform www.simap.ch veröffentlichten Daten. Anyone who reuses this data complies with the conditions of simap.ch: terms, section 6.

More in the guide

Report a data error

Is something on this page wrong, missing or badly translated? We check every report. We correct our own classification and translations ourselves; what simap publishes can only be changed by the contracting authority.